BRANDING WORKSHOP
Step 1: Your Brand is Being Created With or Without You!
ASSIGNMENT:
Take an evaluation of what your brand looks like! Go to your social media and scroll through your content!
● Make a list of everything you see on your social media! It can be MESSY.
● What do people feel when they watch or look at your content?
● What is the energy you are portraying?
● What are your standards?
Put your LIST in your team chat and say “I’M MOVING ON TO STEP TWO!”
Then go watch step two’s video!
Step 2: Building Like a Social Media Influencer
ASSIGNMENT:
● Think about your favorite social media influencer
○ Their social media is very consistent of the same 1-3 things
● Create a list of things that you want to start talking about on your social media! Write down as many things
○ What are things that you do everyday?
○ What do you like to learn about?
○ What are things you are interested in?
○ What is something that you know a lot about?
NOW! After your list is written I need you to choose ONE THING! Go into your team chat and say “I AM SO GREAT AT (insert your one thing you chose)!”
Then go watch step three’s video!
Step 3: The Big 3 Assignment
ASSIGNMENT:
● Pick two things!
● I picked a brand topic for you... ketones and business!!!
We are going to focus on DEPTH!
Go into your team chat and say “My brand is (BRAND), (BRAND) and ketones/business!!!”
Then go watch step four’s video!
Step 4: How to Post on Social Media
ASSIGNMENT:
● Write your brands at the top of your page!
Create three categories!
Start writing subcategories of your brands.
Once you have your subcategories written down.
Go in your team chat and say “I HAVE MY SUBCATEGORIES!!!”
Then go watch step five’s video!
Step 5: Creating Your Hashtag List
ASSIGNMENT:
● For each one of your brand categories. Come up with 15 hashtags that are brand specific for each category.
● Instagram - Use 10 hashtags on each post!
● Tiktok- Use 4-5 hashtags on each TikTok!
● Facebook Reels - Use 4-5 hashtags in the comments on the reel!
Put in your team chat “I AM GOING TO START USING HASHTAGS!!!”
Then go watch the last video, step 6!!!!
Step 6: The Mindset of Brand Building
ASSIGNMENT:
Write down your pattern.
Brand, Brand, ketones.
In your team chat, say “I AM READY TO BE AN MVP!!!”
Congratulations on completing the Branding Workshop!